Columbia Sportswear

GRAPHIC DESIGNER

March 2023 - August 2023

I worked for Columbia Sportswear from May-August 2023. It was a dynamic and fast paced environment where my organisational and multi-tasking skills were essential. My responsibilities included assisting the Design and Marketing teams to create visual graphics for all brand channels and as well as EDM creation and formatting across all brands. I designed and animated daily stories and posts for social media platforms such as Instagram and Facebook. I created concept designs for monthly campaigns during that time and for the upcoming seasons.  A considerable part of my role covered designing large artworks for each campaign, such as posters, stickers, and other print material for retail marketing and in-store signage. After formatting the files appropriately, I used large format printers and cutters to produce them and ensured they were delivered to each shop. I installed large posters and signage for retail showrooms for client and internal meetings and contributed to key decisions in marketing presentation and set up.